Hi, I’m Nicole

I tell client stories in exciting ways through marketing, PR, and writing

 

WHAT I DO

I offer full-stack marketing, PR, and writing services backed by over 6 years of experience.

I thrive on telling brand stories in new and creative ways which grow customer delight while driving to meet meaningful goals. I possess an MBA rooted in quantitative and qualitative analysis, and have launched businesses of my own. I understand the many facets which produce a strong relationship between companies and customers.

Here’s a sample of what I’ve achieved for my clients:

  • As Interim CMO, Increased e-commerce store revenue by 183% (monthly average) over previous year in 2016 and order size by 166%.
  • Local awareness social media advertising, managing a budget of $(x)K monthly. Designed, created, and deployed ads over a half-year period. Achieved a 25% reduction in CPC, and a 18% increase in click-through rate.
  • Created messaging and graphics across all social media channels, resulting in 118% follower growth over a 1-year period.
  • Part of a strategic planning team which increased membership by approximately 330% for an online hyper local C2C marketplace.

 

FULL BIO

 

BULLET-POINT OVERVIEW

Key Services

  • Advertising (Digital, Social, Search, Traditional)
  • Combined Marketing & Media Strategy
  • Content Strategy and Creation
  • Market Identification and Research
  • Media Relations
  • Project Management
  • Writing (Marketing Copy, Press Releases, Content Articles)

Tools

  • Adobe Photoshop, Illustrator
  • Cision
  • Google Analytics & Adwords
  • Hootsuite
  • HTML, CSS
  • Hubspot
  • MailChimp, Constant Contact
  • Marketo
  • MS Excel, Word, PowerPoint
  • WordPress

Industries

  • Ecommerce
  • Fashion
  • Food/Beverage
  • Technology

Languages

  • English: Native Speaker
  • German: B1 (Intermediate)
  • Egyptian Arabic: A1 (Beginner)

 

SAMPLE CLIENTS

 

MY STORY

2011 – 2012

I completed an MBA on a full scholarship from Goldman Sachs, while working as a social media marketer at Rentalic and financial analyst at the FDIC.

2012 – 2013

I launched Leaf & Crown Clothing which produced and sold 400 units while I continued to refine my marketing and project management skills in the real world.

I also offered marketing consulting to tech clients in the Bay Area including eNTAD Software and Double Rock Venture Capital.

2013 – 2016

I headed marketing and PR efforts at Small Hand Foods, pushing their online sales to new heights through digital marketing practices.

2016 – NOW

I continue to provide marketing, PR, and writing services to a variety of clients.

Currently I’m tackling challenges from creating content for Silicon Valley’s finest, to strategy consulting for alcohol brands.